Bo Derek's precedent-setting March 1980 Playboy layout, strategically scheduled to coincide with the theatrical release of the smash hit movie 10, flew off of newsstands and onto nightstands in record numbers. At the time of the publication Bo was the most written about, admired and emulated movie star in the world. Guys wanted her, and women hit the beach and corn-rowed their hair, copying Bo's style. Intimately photographed by her hands-on husband John Derek at Arizona's secluded and majestic Lake Powell, Bo's best-selling pictorial thrust her into the limelight and set a new tone for nude photography in the decades to follow.